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COMMUNICATION | MEDIA
Public relations are techniques, methods and tools by which a company or a society creates, maintains credibility relationships and awereness with its surroundings (the public, partners, suppliers,…
Own way - personal development
Our own path of personal (spiritual) development - the development of our personal psychic and mental abilities. Finding a way to ourselves and to our skills that we can apply in our lives. It all…
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The „C“ policy in media communication
Things that look complex can really be very simple - or, indeed, vice versa. Communication with the media is the sort of situation where both the cases may appear. In order to make it really acceptable, you can help yourselves by applying a plain…
Learn about the atmosphere in your company
The social environment is sometimes being unjustly marginalized, yet it is a key factor in the company´s success at the same time. The factor determining not only the performance and the effectivity of work alone, but, in particular, the…
External communication and personal mission
The right external communication, a uniform corporate style, etc. do bear fruit. If the company has not set its corporate culture well, including positive internal values, it will - sooner or later - hit its ceiling. The fundamental policy is always…
A story to make sense of the crisis
An appetite for easy earning may cause all of our resources and reserves to run out. What initially looks like a clear income may easily get lost, if we forget about what really generates value for life and society.
How are you managing?
In Moravia, this is the question with which you tend to approach a good friend. Translated, it means something like „how are you doing, how are you, how is life or how successful are you?“ Even a nonspecialist might grasp how many highly…
SWOT Analysis for the Public Service - Methodology
On the top levels of management, particularly when medium-term and long-term strategic documents are being elaborated, information acquired through modern analytical methods is required ever more increasingly. These methods do not only work with…
Where the seeds of bullying come from ...
When bullying begins manifesting itself, we ask why. We search for the reason and have difficulty to understand. Even after we have found the reason, we still keep asking why. Where do the seeds of bullying originate in? I dare say it all originates…
Teambuilding: a remedy for work team disagreements
Do you wish for your employees to work effectively in the long run? Your team is in tatters, squabbling rather than collaborating, and you are at a loss about what to do, realizing all too well that such an operation is only a road to hell. Go…
External communication creates the picture of your company in the eye of the general public and the media
Writing a press release is pretty simple,“ we can frequently be hearing from all sides. „Annie from the accounting department or Mr.Olive, the deputy director from the economic department, have been writing our press releases for years,…
Internal communication may delay the implementation of the strategy
Nowadays, the internal communication is regarded as a matter of course. After all, there are regular meetings, managers do communicate with their workers on a daily basis, and an awful lot of e-mails are sent every day. It does not mean, though, the…